Issue 27(2)
Cover
Letters! Cover Letters! Cover Letters!
(1997). Richard Fein. Franklin Lakes, NJ: Career Press.
190 pp. $14.95. ISBN # 1-56414-262-0
Review
by: Keokuk
Kight
Coordinator/Academic
Advisor
College
of Arts and Sciences
Clayton
State
University
The 2nd
edition of Cover Letters! Cover Letters! Cover Letters!
is an excellent resource for career seekers from all backgrounds.
Fein dissects the process of developing a cover letter that
will get results. He speaks to the “thinking job-seeker” by
breaking down the process into manageable sections. Background
research highlights how job seekers can add value to their resumes
through the use of an effective cover letter that strategically
links job seeker’s talents, strengths and abilities to the needs
of a prospective employer. The book takes the reader through
the process of writing an effective cover letter through the
job search experiences of Job Search Club (JSC) members. The
JSC consists of 8 members; 5 experienced workers and 3 recent
college graduates. Their experiences are used to exemplify the
process for developing a high-quality cover letter for a wide
range of occupations.
Fein
clearly articulates that an effective cover letter is essential
to a successful job search strategy. A well written cover letter
indicates sincerity about being considered for a job; it provides
the author with an opportunity to highlight the resume as it
supplies an example of his or her writing skills. The effective
cover letter should clearly identify its purpose, the skills
the author possesses, why the search committee should grant
the job seeker an interview, and why the author wants to work
for that specific company. A “prototype” letter provides the
basic format used by JSC members to tailor many different letters
with a few strategic changes. In order to effectively create
the prototype letter, some amount of research is required. It
is important to gain information about the specific career,
insight into the larger industry and it products, and relevant
information about the company. Several resources are identified
that can aid in this process, e.g., Encyclopedia of
Careers and Vocational Guidance, U.S. Industrial Outlook and
SIGI
Plus, a software program. Effective research enabled the JSC
members to write cover letters that made an impact and helped
secure interviews, even for those who were not obvious candidates
for a position.
Fein
effectively addresses situations that may require letters that
look slightly different than a typical outreach letter e.g.,
letters in response to vacancy announcements, follow-up
letters to job fairs, and live job leads. An efficient networking
process is also outlined that provides suggestions for preparation
and sample questions. No book on this subject would be complete
without a discussion of the “computer-based job search” and
how it can be used to the job seeker’s advantage. Numerous sample
cover letters, brief resumes and even rejection letters that
detail how to gracefully turn down job offers are provided.
Although this book does not speak directly to a career search
in the academy, its explanations, principles and examples can
be easily applied to positions within higher education.
Fein presents
specific strategies and suggestions that appeal to a vast audience:
those with a significant amount of work experience to those
just starting out. Cover Letters! Cover Letters! Cover Letters!
is a useful resource for an experienced advisor considering
relocating or career advancement and for the graduating senior
about to embark on the first career search. I would strongly
recommend the book to anyone looking for an effective tool to
assist in writing an effective, results-oriented cover letter.